LOAN ASSIST
About Us
At LOAN ASSIST, a trusted division of AMR Loans Pvt Ltd, we are dedicated to bridging the gap between customers and a broad spectrum of financial institutions. As a professional Direct Selling Agent (DSA), we specialize in connecting individuals with the right loan and financial solutions—whether short-term, long-term, secured loan options across India.
Our Mission
Our mission is to simplify the borrowing process by offering comprehensive guidance, assistance in documentation, legal clearances, and customized loan options from a variety of banks, NBFCs, and financial institutions. We aim to support our clients at every stage—while adhering strictly to the regulations governing DSAs—to ensure transparent, ethical, and compliant services.
Why Loan Assist
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Fully compliant with RBI, SEBI, and other regulatory norms for DSAs.
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Transparent and ethical service with a focus on customer trust.
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Extensive reach across India, partnered with multiple banks, NBFCs, and financial institutions.
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Dedicated to facilitating smooth loan processes, from application to disbursal, with minimal hassle.
Our Commitment
​As a responsible DSA, we strictly follow the Code of Conduct and uphold the highest standards of transparency, confidentiality, and integrity in all our transactions. We prioritize your financial well-being and ensure that every service we provide complies with the latest advertising policies of Google, Meta, and other platforms